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Copywriter

Copywriter

Job ID 
2017-8312
Location 
US-NY-New York
Category 
Copy

Description

 Career_SIte_CDMi

 

Title: Copywriter

 

Department/Discipline: Copy

 

Company/Location: Patients & Purpose / New York

 

Core Competencies: Customer Focus, Interpersonal Savvy, and Creativity

 

Overview: The Copywriter (CW) is responsible for brainstorming ideas, developing concepts and producing brand specific messaging for print and digital deliverables with oversight and direction from the senior copy team. In this entry-level position, the Copywriter will learn what it means to execute creative work and how to function as a member of a cross-functional team. Through learning opportunities, and on the job experiences the CW will prepare for a creative career in Pharmaceutical Advertising.

 

Responsibilities:

  • Write brand-appropriate, creative pieces in a variety of mediums; both online and offline (i.e. sales aids, resource guides, iPad apps)  
  • Write effective copy aligned to brand strategy for a variety of audiences (i.e. healthcare professionals, patients and/or consumers)
  • Incorporate feedback, comments and changes from senior copy team and cross functional partners while adhering to timelines and due dates
  • Annotate references for fact checking
  • Demonstrate understanding of assigned brands, indications, therapeutic categories, and competitive landscape
  • Present ideas, tactics, and strategies to senior copy team and internal cross-functional team
  • Learn and master all proprietary systems, work-flows and processes as indicated by supervisor
  • Participate in CDM group and creative team initiatives as appropriate

Qualifications and Experience:

  • Bachelor’s degree with a concentration in advertising, communications or journalism and/or coursework related to Pharmaceutical advertising or life sciences is preferred, not required
  • Portfolio containing work samples that demonstrate strong conceptual abilities, creative thinking, and exceptional writing skills
  • Strong academic achievement combined with campus leadership and/or community involvement
  • Previous internship within the advertising industry or related field; pharmaceutical advertising exposure is preferred, not required
  • Able to multi-task in a faced paced environment while functioning as a member of a highly collaborative team
  • Basic understanding of digital communications and media channels preferred
  • Superior written and verbal communication skills with the ability to receive and assimilate critical feedback
  • Proficient in Microsoft Office