• VP, Group Copy Supervisor

    Job ID
    2018-10597
    Location
    US-NY-New York
    Category
    Copy
  • pnp-logo-icims-2 

    Title: VP, Group Copy Supervisor

     

    Department/Discipline: Copy

     

    Company/Location: Patients & Purpose / New York 

     

    Competencies: Creativity, Customer Focus, Interpersonal Savvy, Perseverance 

     

    Responsibilities:

    • Writes and supervises solid, intelligent, brand-appropriate, creative pieces in a variety of communication forms (e.g., sales aid, direct mail) for a variety of audiences (e.g., healthcare professionals, patients, consumers)
    • Supervises all copy in all communications related to his/her brand(s)
    • Gives strong, clear direction to writers
    • Exhibits strong creative ability, as shown in ads/other forms of communication, created in partnership with an art director
    • Has an ability to understand and process healthcare information
    • Thoroughly understands his/her assigned brand(s)—indication, therapeutic implications, competition—and regularly researches trends in the appropriate area(s)
    • Contributes strategically to the long-term vision of the brand, internally and with client
    • Works well independently while always making sure that all creative work s/he writes or supervises is approved by supervisor/CD
    • Submits copy/concepts to supervisor and AE in a timely fashion, with enough time for revisions before copy goes to client
    • Leads teammates; maintains a strong relationship with Editorial, Art, and Account Services and follows P&P procedures
    • Presents points of view articulately and persuasively within P&P and with client
    • Is the “brand champion.” Makes contributions to the success of his/her brand(s) that the client sees as meaningful and proactive. Enhances client’s confidence in P&P
    • Identifies opportunities to generate work with clients beyond already-contracted activity. Actively pursues these opportunities
    • Exemplifies the values of P&P and contributes to the overall culture of the agency

     

    Qualifications and Experience:

    • Bachelor’s Degree
    • Portfolio that demonstrates strong conceptual abilities and writing skills
    • Previous work experience as a writer in advertising
    • Team Oriented
    • Presentation Skills
    • Management Skills
    • 7+ years of Pharma/Healthcare Experience
    • Experience with HCP and Patient

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