• VP, Account Planner

    Job ID
    2018-10317
    Location
    US-NY-New York
    Category
    Account Planning
  • pnp-logo-icims-2

     

    Title: VP, Account Planner

     

    Company/Location: Patients and Purpose

     

    Department/Discipline: Account Planning

     

    Responsibilities:

    • Identify and leverage market and customer insights into meaningful brand idea and strategies.
    • Work closely with account management and creative teams to become a valued strategic partner both internally and externally
    • Create a “workshop” style environment dialogue that inspires creative thinking among diverse groups of people
    • Lead teams in developing compelling, single-minded strategies and briefs that inspire great creative
    • Provide an agency perspective on market research planning, execution and translation.
    • Participate in New Business efforts—conducting market research, writing the creative brief, and presenting key insights to the prospective client.

     

    Qualifications and Experience:

    • Candidates should have 5-7 years of account planning experience or expertise in a relevant field, like cultural or medical anthropology, psychology, ethnography or qualitative research.
    • Desire and ability to apply their skills to the creative development process.
    •  Consumer healthcare experience a plus

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